The Key Contacts You Need For Your Startup
Startup founders, new entrepreneurs, and first-time small business owners – what names do you have in your contacts book right now? For your startup a company or business idea it is all about achieving independence, you won’t have a hope of finding success if you don’t have a good network of contacts to help with the ins and outs of developing a robust enterprise.
When you look at any successful entrepreneur and small business owner anywhere in the world, you’ll quickly find their little black books are bulging at the seams with names, numbers, and email addresses of people that can offer incredibly valuable help.
With this in mind, we thought we would spend today looking at the contacts you need to develop for getting your business up, running, and succeeding. Let’s get started right away.
Going it alone can be an incredibly lonely experience, and some people won’t have it in them. It’s not a weakness – it’s just your personality at play. So, you should consider striking up partnerships if you want to increase your chances of success. Whether it’s a co-founder or just joining forces with another business is down to you – but as long as you have mutual respect for each other and avoid the squabbling that can often arise in such scenarios, you will be all the better for it. Finding good partners can take time, but the impact it can have on your business could be worth it. Don’t rush, take your time, and ensure you can get on with a prospective partner before making your decision.
First of all, there are plenty of serial entrepreneurs out there: some are successful; others aren’t. And often, what separates the former from the latter is mentorship. Mentors are incredible resources for entrepreneurs at any stage of their careers – even the likes of Bill Gates uses them to this day. The simple truth is that no matter how successful your business is, there will always be areas where someone knows how to do something better, faster, and more efficiently. Your job is to find those people, establish positive relationships, and tap them up when you need advice. It’s important to find a mentor that you admire and trust, of course, but ultimately they will be able to offer you perspective, advice, and guidance whenever you need a hand.
Running a business to a successful level is incredibly time-consuming. And if you are spending a day or two every week ensuring your books are up to scratch, you will find you aren’t maximizing your potential for earnings or growth. In the vast majority of cases you will be better off finding an accountant – or at the very least, a bookkeeper – to help you keep your finances in good order, and to identify areas of savings to improve your bottom line. Yes, a good accountant will cost you, but the money they will save in tax relief and identifying opportunities will more than make-up for the cost.
You can have the best business idea the world has ever seen, but if you can’t market that idea, your company will sink like a stone in water. Good marketing takes time, energy, and money, and the reality is that going it alone will probably result in failure or overspending. So, take some time to find out more about the marketing agencies in your area. A good digital marketing agency, for example, will be able to build your website, laser focus your SEO, and maximize your ROI on PPC spending. You need to seek out one that has experience in your field, proven results, first-class testimonials and case studies, and the expertise you need to get your message out into the world.
Virtual assistants are a relative newcomer to the business world, but they are already proving incredibly useful. Think about all those simple but time-consuming jobs you have to do every day, and imagine how much more you could do if you didn’t have them on your plate. Data entry, answering the phone to generic calls, building email lists, writing blog posts – all these things can easily take you away from your tight schedule and impact your ability to be productive. Finding a reliable virtual assistant can help you ease all your pains in these areas and more, and it will free up your time to focus on the real money making opportunities that present themselves in your business.
Still not convinced? OK, so let’s assume that when you are out making sales or working with clients, your time is worth $500 a day for your business. If you are only working on these areas for three days a week, and spending the other two updating your records, you are effectively paying $500 a day for admin. Using a virtual assistant for $100 a day is far more sensible. It means you spend $200 on your admin rather than missing out on $1000 doing it yourself – and it makes complete financial sense.
Finally, it’s important to have people that seem to know everyone in your network. Some folk just have a knack for building good relationships with all different types of individuals, and the fact is that we all probably know one of them. Developing your relationships with these outgoing and in-the-know types can be hugely beneficial in many ways. You will often find that these ‘connectors’ will be able to point you in the right direction for a solution to any problem you are experiencing, whether it’s a recruitment issue or you are worried about legal matters. However, it’s important that your connector has a thorough understanding of you – and your business. They should know your strengths, weaknesses, and have an in-depth knowledge of the types of people that you need to help.
As you can see, there are many different types of contacts you will need for your startup. While going it alone is a dream for many, the reality is that it is virtually impossible without the right kind of help. Building up your contacts list and networking successfully is a great way of ensuring you always know where to turn – and freeing up your time.